Taking Your Show on the Road

Grant, KC0VTY, posted this to the ARRL Public Relations mailing list, but since we’re in the process of setting up our station/display at the Hands-On Museum, this struck a chord with me:

While this marketing professional’s tips about display booths don’t apply to a club’s budget, there are good points made. But you say you’re visual-design-challenged? Seek out people in your community who are design-inclined and willing to do resume-building work for reduced cost.

Fortunately for our museum project, we have the luxury of having the museum’s professionals design our displays. Your club is probably not so lucky, but if you’re going to go through the effort of putting together a special events station, you still want it to have as much impact as possible.

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